The SFM offers a community of entrepreneurial success mentors who can help and guide anyone wanting to build an online business from scratch. The SFM (Six Figure Mentors) is a digital business education platform which offers its members:
- Online training and education in online marketing strategies
- A digital business system which can be used to generate leads, sales and commissions
- A community of leaders and mentors who offer ongoing training in a number of different marketing strategies.
- Software and systems which can be used to build automated business systems on the internet
Entrepreneurial Success Mentors – The SFM
The SFM is a community based business system and training facility who’s purpose is to help online entrepreneurs build successful online businesses. Founders of The SFM are Jay Kubassek and Stuart Ross.
Stuart and Jay have built an online community of people who are on hand to help each other, and beginner entrepreneurs to build online businesses; even without any experience.
Anyone can now use the internet to build a sustainable business using a business model known as affiliate marketing. You don’t need any technical experience in order to do this either. Much of the technical aspects of building an online business have been taken out with new software which lets you short-cut many of the once difficult aspects of building such a business. See digital success mentoring program.
What The SFM Can Do For You
In addition to the software and technology which The SFM offer, (see video above), you can also use The SFM’s global online community to learn and develop online marketing strategies for scaling global businesses and reaching an ever growing audience.
The SFM offers training in a range of webinars, seminars, live events, Q & A discussions and private groups. You can also connect with people locally to you through their community or speak to people directly for further discussion and help.
There’s also the opportunity to work directly with six figure earners through their partner program and arrange one-to-one discussions with market leaders within the community; according to your membership level. Even at a basic member level, there’s a tonne of training and help available for online entrepreneurs.
Entrepreneurial Success Mentors – The SFM Business System
Even without a business of your own, you can benefit from The SFM’s own business system. Using their own digital product range, and affiliate marketing, you can build a sales funnel (see ready made sales funnel) and sell digital products through it using a variety of strategies.
Affiliate marketing is a business model which lets you benefit from sales you make of products and services which you don’t personally own. With digital products in particular, you can earn 40-50% commissions on sales you generate. See more about The SFM’s business model in digital success mentoring program.
The main benefits of using The SFM business system is that you can benefit from multiple earning strategies including:
- Subscription based products – earn ongoing commissions from previous sales.
- Up-sells – most affiliate programs don’t reward you for sales made by the company after your initial referral – The SFM does, and even closes sales on your behalf with a built-in sales team
- Multi-tier sales – at partner level, you can even earn commissions from sales made by your team.
- High Commission Affiliate Programs can offer the ability to earn larger than average commissions on high ticket products. You can choose which high ticket products you can earn from according to which products you purchase personally for your ‘digital store’.
Entrepreneurial Success Mentors – Marketing Your Business
Marketing your business, whether you have your own business or you use the SFM’s own business system is where the ‘rubber meets the road’. Without a good marketing strategy, no business is going to take off. Your own choice of marketing strategy will depend on your personal circumstances. The two main strategies include content marketing (like this article and website) and paid marketing (direct response marketing).
Marketing
Whatever marketing strategy you choose, ideally you’ll generate website traffic and build a list of subscribers. Do this by sending targeted visitors to a landing page and collecting email addresses from your visitors. This is email marketing and there’s a few reasons why you should do this.
- Email marketing lets you automate sales
- You can build a large list of subscribers and communicate with them in bulk
- You can build a relationship with your subscribers and extend the time period with which they can make a purchasing decision. This is much less time on a website.
Content Marketing
Content marketing includes things like blogging, video creation and offering podcasts, webinars and any type of free social media marketing. It typically takes much longer to generate enough traffic to start generating leads and sales than paid marketing. It’s an option if you don’t have the budget to run paid campaigns.
Paid Marketing – Direct Response
Paid marketing is the fastest way of generating traffic. It’s like turning on a ‘tap’ for traffic and website visitors. You still need to turn your traffic into subscribers and then customers, so you’ll need to get good at:
- Targeting the right people for your particular business
- Creating a consistent and congruent customer journey to bring them to your product/s in an appropriate way
The advantages of paid marketing is that it can be scaled up globally very quickly, once you discover a profitable model. Before this is possible, you’ll need to test and measure advertising and learn your craft.
This can take some time but even so, paid marketing is much faster and more efficient than content marketing. With content marketing, it can take months before you see the results of building content and posting it on a website, for example. See Create Free Website And Make Money for an example of content marketing by building a niche website.
